Meeting Organizations Where They Are: A Tailored Approach to Success

In this conversation, Ruth Peebles, President of The INS Group, and Monika Johnson-Hostler, Executive Director of the North Carolina Coalition Against Sexual Assault (NCCASA), reflect on how their partnership has empowered NCCASA and its member organizations. They discuss how relational approaches and customized solutions have driven meaningful outcomes for NCCASA.

Here are the key takeaways from their discussion:

1. Strengthen Organizational Development Through Collaboration

The partnership began with board training, providing NCCASA’s board members with the tools to succeed. Over the years, The INS Group has extended support to NCCASA’s member organizations, providing fund development resources to navigate shifting funding landscapes and develop sustainable financial strategies. Organizations can benefit from exploring training opportunities and capacity-building initiatives provided by external partners.

2. Provide Solutions that Address Unique Community Needs

With 68 member organizations serving different communities across North Carolina, The INS Group worked closely with local leaders to create strategies tailored to specific needs. From crafting effective statewide media campaigns to providing culturally sensitive Spanish translation services, these efforts ensured meaningful engagement with diverse audiences. Organizations that take the time to develop creative and custom approaches to community issues deliver successful outcomes.

3. Drive Lasting Impact Through Mission-Centered Relationships

The hallmark of this partnership lies in its relational approach. The INS Group has delivered solutions for NCCASA that address immediate needs while building long-term capacity by meeting member organizations where they are, aligning with their missions, and working collaboratively. This alignment fostered trust and delivered results that resonated with communities. Relationship building is a key activity for any organization to achieve its mission, and the most successful relationships have mutual understanding and shared goals.