Tag Archives: support

3 Nonprofits that Successfully Rebranded — and How They Did It

There are many reasons why organizations choose to rebrand themselves. Outdated logos, mergers, and misperceptions of an organization’s mission are all compelling reasons to reinvent a nonprofit’s image. Here are three nonprofits that survived the rebranding process thanks to planning, strategy, and forward thinking. 1. YMCA of the USA  In 2010, the YMCA underwent a …

Posted in Capacity Building, Communications, Marketing/Public Relations, Nonprofit Management, Strategic Planning

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Defining and Communicating Your Message

As your fund and support base diversifies and grows, it will be even more important that your message is clearly defined and communicated. It is also important to take note there may be more nonprofits doing the same or similar work as your organization than when your organization first opened its doors. If this is …

Posted in Capacity Building, Communications, Marketing/Public Relations

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