Philanthropy in the African American Community: How and Why They Give

The face of philanthropy is rapidly changing to become as ethnically, culturally, and socioeconomically diverse as our country’s population – and demographic trends show that communities of color are giving at increasing rates and levels. Aligned with the goals of the founder of Black History Month Carter G. Woodson (shown), greater attention is now being paid to the contributions of Black Americans by nonprofits. Here’s what you need to know.

Why African Americans Give:

  • Emergency and immediate assistance to friends and family
  • Religion
  • Education and scholarships
  • Youth programs (at-risk youth)
  • Civil rights
  • Human services
  • Healthcare and research
  • Community and economic development

How African Americans Give:

  • Direct giving through families and friends
  • Black churches
  • Mutual aid societies
  • Fraternities, sororities, and social or civic groups
  • Historically black colleges, scholarship funds
  • African-American civil-rights organizations
  • Community human services organizations
  • Black federated campaigns 

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