Client Spotlight: Community Foundation of Greater Greensboro & Communities in Schools of Greater Greensboro

In 2014, The Community Foundation of Greater Greensboro wanted to expand its reach and engage more donors of color in local philanthropic giving. So the Foundation launched the Expanding Community Giving Initiative, selecting six area nonprofits to participate and develop their fundraising capacity among communities of color.

A grant enabled the Foundation to partner with The INS Group in support of this new initiative. Over a period of six months, The INS Group provided multiple fund development services to participating nonprofits, including group webinars and workshops as well as individualized executive coaching, retreats, and strategic fund development.

“We were in a time crunch,” says Athan Lindsay, Community Relations Officer for the Community Foundation. “The INS Group basically did what was years of work in a six-month time frame.” In particular, Lindsay observed that the one-on-one coaching provided by The INS Group helped organizations the most. “There was an organization that had never developed a fundraising plan or strategic fund development plan,” he remembers. Another organization had a fiscal sponsorship but no nonprofit status. “As a result of working with The INS Group, they ended up getting their own 501(c)3,” Lindsay says. “To truly embrace fundraising, they realized they needed to become their own organization.”

Communities in Schools of Greater Greensboro (CISGG) was one of the six nonprofits that participated in the Foundation’s Expanding Community Giving Initiative. The INS Group assisted CISGG in several areas, including the creation of a fundraising plan. “This was desperately needed,” says Jimmi Williams, Executive Director of CISGG. “The fundraising plan was momentous. We had not had one of this depth and breadth before,” he says.

The INS Group also helped CISGG leverage an important existing resource: its own Board of Directors. “There’s so much that happened with CISGG, from getting the Board more engaged but also the organization realizing they had assets and resources on their Board,” notes Athan Lindsay. “The INS Group’s services stimulated a great deal of discussion and reflection around the role of the Board in fundraising,” adds Williams. “This was a critical conversation and one that we had not had very candidly or pointedly in the past.”

Both Williams and Lindsay say that The INS Group played a critical role in the success of the Initiative and building participating organizations’ capacity around fundraising. “For the Community Foundation, it’s given us a very strategic plan to follow to cultivate and pursue our own donors of color in a way that we haven’t focused on before,” reflects Lindsay. “Best of all, it feeds into our strategic plan.” Lindsay strongly recommends that nonprofits seek out support from The INS Group for a variety of organizational and fundraising needs. “Ruth goes beyond the contract. Our Chief Development Officer was very impressed by her and her ability to complete the work,” he says. “She said Ruth is one of the best consultants she’s been around.”

Contact The INS Group today to see how we can help your organization build capacity around fundraising, strategic fund development, Board development, and more!